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Aleksandra Caban

Co-founder & Head of PRMA at Clever-Access

I am a pharmacist and market access professional with a passion for advancing healthcare solutions. My professional journey began in community pharmacy and the regulatory department of a pharmaceutical company, but I quickly realized that my true calling was in market access.

I started my career as an analyst in a Polish consulting firm, preparing HTA submissions, and later joined Creativ-Ceutical as their first Polish employee. Over the years, I took on a leadership role, growing the Polish office to a team of over 70 talented professionals. Over my 8+ years at Creativ-Ceutical, I progressed from associate to principal consultant, gaining extensive experience across a broad spectrum of market access projects. Building on this solid foundation, I co-founded Assignity (now Clever-Access) where I currently lead Market Access team.

My work focuses on market access strategies throughout product life cycles, evidence generation plans, managed entry agreement evaluations, and the development of value communication strategies including payer value propositions and core value dossiers.  

I believe in the „less is more” mindset. I enjoy Pilates, slow Weekend mornings, and reconnecting with nature through cycling, hiking, and stand-up paddleboarding.

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